Rich in examples from the real world, International Entrepreneurship illustrates how theory and practice go hand in hand. Specially designed for scholar of International Entrepreneurship, this essential text discusses the opportunities and challenges facing internationalising entrepreneurial ventures. With clear and concise explanations of the current literature, the subject is explored from the different perspectives of social, cross-cultural and comparative entrepreneurship, as well as including analysis of the relationship to marketing and finance.

International Entrepreneurship

Antonella Zucchella;Birgit Hagen
;
2018-01-01

Abstract

Rich in examples from the real world, International Entrepreneurship illustrates how theory and practice go hand in hand. Specially designed for scholar of International Entrepreneurship, this essential text discusses the opportunities and challenges facing internationalising entrepreneurial ventures. With clear and concise explanations of the current literature, the subject is explored from the different perspectives of social, cross-cultural and comparative entrepreneurship, as well as including analysis of the relationship to marketing and finance.
2018
978-1-78536-544-7
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Utilizza questo identificativo per citare o creare un link a questo documento: https://hdl.handle.net/11571/1226395
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