Entrepreneurial logics underlying foreign country entry mode decisions

Objectives. The objectives of this research are to enhance the understanding of the theoretical perspective as causation, effectuation, and bricolage that drive the entrepreneurial foreign market entry mode decisions and choices. Methodology. A systematic review of experimental literature design is used to shed the light upon the outstanding matter and to see whether causation, effectuation, and bricolage are observable in entry mode decisions and under which conditions they can occur. Findings. The results show that the relative dominance of each logic depends on the venture's lifecycle phase, resource/ capabilities endowment, network relations, experience and the change in the venture`s scope. To enter dynamic markets, entrepreneurs are more likely to follow the combination of three logics to be safer and hedge their entry mode choice. Research limits. The future research of case studies is recommended as the experimental research creates artificial situations and findings are not generalizable to other entrepreneurial endeavors without strong caution. Practical implications. The research highlights the fundamental similarities and differences of causation, effectuation and bricolage logics in entrepreneurial decision-making and shows that different ventures can select the same entry mode although following different logics, and also can change the underlying logic conditioned by certain circumstances. Originality of the study. There are very few studies that have analyzed the entrepreneurial foreign country entry mode selection decisions under the lens of causation effectuation and bricolage logics.